Rebranding Proposal at Next White Flint Downtown Advisory Committee Meeting

Next Tuesday, the White Flint Downtown Advisory Committee will take up the proposal for the rebranding of the White Flint district. Here is Ken’s update:

The White Flint Downtown Advisory Committee will consider a proposal to co-brand the area around the White Flint Metro Station and nearby Twinbrook Metro Station (see map) as one business district. As reported by Bethesda Beat, the newly combined area could enable joint marketing and maintenance of the areas.

The White Flint Downtown Advisory Committee was commissioned by the County Executive and County Council to begin planning for the establishment of a nonprofit entity similar to the Bethesda Urban Partnership. The committee is working on several interim projects including weekend maintenance, beautification of Rockville Pike, and a destination website.

The White Flint Downtown Advisory Committee will hold a meeting at the North Bethesda Marriott Hotel and Conference Center on Tuesday, June 10th at 8 am at their next meeting. If you would like to attend the meeting, please email the B-CC Regional Services Center as soon as possible. Space will be tight at the meeting.