Archives October 2021

A redistricting map you can actually read

Please click an interactive, high-res map at to review the proposed redistricting of Montgomery County. As you can see, they’ve carved North Bethesda from its neighbors and put it with the Silver Spring, Takoma Park, Long Branch district.

We’re meeting with other organizations, HOAs, and civic associations so that we can launch a united campaign against this redistricting plan. We believe the needs of North Bethesda will be ignored in favor of the needs of Silver Spring and that this gerrymandered district simply doesn’t make sense. Are we going to be part of the Silver Spring Regional Services Center now instead of the Bethesda Chevy Chase Regional Services Center, too? Should our businesses now belong to the Silver Spring Chamber instead of the Greater Bethesda Chamber? Of course not.

Stay tuned for ways you can fight this.

Privai Spa + Salon is Taking Over Mynd Spa Locations in Pike & Rose and Kentlands

From The MoCo Show

Privai, the luxury skin and body care line, announced the expansion of its brand earlier this week with the debut of Privai | Spa + Salon.

Per the press release, they will open a Pike & Rose location followed by a Gaithersburg location here in MoCo.

Per the Pike & Rose Instagram account, Privai is expected to open by the end of the year. The Gaithersburg location (Kentlands) is expected to open early next year. Both will move into the previous locations of Mynd Spa, per the Privai website. Mynd Spa closed all locations permanently in March of 2020.

Full press release below:

Focused on personalized wellness for the whole being, each destination will deliver signature experiences, unsurpassed services, rejuvenating treatments, and results-driven products.

Located throughout the Washington, DC metropolitan region, the first two locations to open this year will be Westpost (formerly Pentagon Row) and North Bethesda’s Pike & Rose followed by Fairfax Corner, Reston, Gaithersburg and Tyson’s Corner early next year.

Founded upon the belief that everyone deserves “spa in a bottle” skincare products that provide accessible luxury and rejuvenation, Christina Stratton and Ilana Alberico developed the Privai line following the success of their spa and wellness management company, Innovative Spa Management (ISM SPA).

This next evolution of the Privai brand brings their passion about self-care and personalized wellness to life in order to better serve individuals’ body, mind, and sense of self.“We are thrilled to evolve Privai into a personalized lifestyle brand because we are committed to delivering a world-class experience,” said Ms. Stratton, co-founder and CEO of Privai. “We want to offer a place that truly realizes individual needs: from spa and body treatments to salon and beauty services. We understand that no two guests are alike, and it is this belief that inspires us to curate unique experiences, one’s antidote for respite and recharging.”The new Privai | Spa + Salon locations will be managed by ISM SPA and include a partnership with the co-founders’ newest technology innovation, Spa Space, an app which pairs expert licensed providers and stylists to meet customer’s needs. In addition, Privai | Spa + Salon locations will open under the guidance of Anne Melby, who has joined ISM SPA as Senior Vice President and will be responsible for overseeing operations for ISM SPA and all Privai | Spa + Salon locations. A highly respected and accomplished industry veteran with over 20 years within the hospitality and wellness sectors, Ms. Melby has held multiple positions with Red Door Spa Holdings, in addition to managing her entrepreneurial venture, Fractional COO Hospitality Spa & Wellness.For more information, please visit

Choice Hotels Chooses Pike & Rose

 Federal Realty Investment Trust today announced that Choice Hotels International, Inc. has signed a long-term lease to occupy 105,000 square feet in 915 Meeting Street, a new 276,000-square-foot trophy office building to be constructed at the award-winning mixed-use development of Pike & Rose in North Bethesda, Maryland.

Rendering: A proposed rendering of 915 Meeting Street, which will serve as Choice Hotels’ headquarters at Pike & Rose in North Bethesda, MD. The company will relocate there beginning in December 2023.
Rendering: Block 9 at Pike & Rose in North Bethesda, MD.
Rendering: A proposed rendering of 915 Meeting Street, which will serve as Choice Hotels’ headquarters at Pike & Rose in North Bethesda, MD. The company will relocate there beginning in December 2023.
Rendering: Block 9 at Pike & Rose in North Bethesda, MD.

“Pike & Rose has everything employers and employees are looking for in office space today – convenient location with excellent regional access and world-class amenities both inside and outside of the building,” said Wendy Seher, the company’s president of the east coast region. “We are excited to add a company of the caliber of Choice Hotels to the growing list of leading firms that have chosen a Federal Realty office environment to help them attract quality talent and enhance their brands.”

915 Meeting Street will be a 16-story, state-of-the-art, LEED Gold-targeted building featuring 9,600 square feet of ground floor retail, approximately 25,000-square-foot flexible floor plates and 700 dedicated parking spaces. The building, designed by Gensler, will incorporate a vibrant architectural design that includes numerous amenities, such as a rooftop conference center with collaborative common areas, WiredScore-targeted connectivity, a fitness center, and resource-efficient sustainable and wellness features.

Located in the rapidly emerging submarket of North Bethesda, 915 Meeting Street will sit within the transit-oriented, LEED Gold-certified neighborhood of Pike & Rose and its more than 400,000 square feet of thoughtfully curated retail, services, dining, and entertainment offerings. The new construction comes following the success of Pike & Rose’s 300,000 square feet of existing office product, which includes tenants such as Bank of AmericaJLLIndustriousOneDigital and Federal Realty’s corporate headquarters.

915 Meeting Street is expected to break ground later this year. The building is 40% pre-leased to Choice Hotels, who plans to relocate approximately 400 corporate employees from its current headquarters beginning in December of 2023. Bernie McCarthy, executive managing director, and Danny Sheridan, managing director at JLL represented Federal Realty, and Steve London, vice chairman at Savills represented Choice Hotels.

“It’s been gratifying to see Pike & Rose become an established neighborhood and the real estate of choice for multiple uses,” said Don Wood, chief executive officer for Federal Realty. “The continued demand for office at our mixed-use developments, coming from world-class companies like Splunk and NetApp at Santana, Partners Healthcare and PUMA at Assembly, and now Choice at Pike & Rose, validates our track record of delivering a high-quality product that capitalizes on the highly amenitized environments we have created.”

A drum roll please — it’s the the 2021 White Flint Biennial Monitoring report!

It sounds dull, but it does provide a worthy summary of the progress that’s been made in the Pike District/North Bethesda area as we work to transform our community into a walkable, thriving neighborhood.

Below is the report’s executive summary:

This 2021 Biennail Monitoring Report is delivered as the COVID-19 pandemic continues. The pandemic has impacted the use of public transit, offices, and commercial development. However, several property owners have submitted
new development proposals and infrastructure improvements have advanced to further implement the Sector Plan recommendations. Public engagement has continued through the current pandemic with virtual meetings to monitor and provide public input regarding the implementation of the Sector Plan.

The implementation of Western Workaround, which is the roadway realignment of Old Georgetown Road and Executive Boulevard and the opening of Towne Road, has progressed with the completion of phase one, and phase two should be completed in 2022. Additional bikeways are anticipated later this year on Marinelli Road.

Most of the first phase staging requirements have been implemented. However, some of the critical streetscape
and bikeways within a quarter-mile of the Metro Station remain incomplete. Complete funding for the northern
White Flint Metro Station entrance is also outstanding.

This report is the fourth BMR released by the Planning Department since the approval of the 2010 White Flint
Sector Plan. The BMR is a Sector Plan requirement to monitor and assess progress made towards implementing key elements in the Sector Plan, and it must be submitted to the County Council and County Executive.

Redistricting Montgomery County

As you can see below, the redistricting committee had voted to put North Bethesda with Silver Spring and Takoma Park in their proposed redistricting map. On first glance, we think that North Bethesda is not well-served by being part of the Silver Spring district. Stay tuned for more info, including what you can do to advocate for different options.

Yes, we know it’s fuzzy, but it’s the map we have right now. We’re working on getting you a better one.

From Montgomery County Media

Members of the Redistricting Commission voted 6-5 for the map it will send to the county council recommending how to divide the county into new districts.

The map divides Montgomery County into seven districts each of which can elect one council member and one at-large council member. The map stands as a revision of one presented last week when the commission narrowed its choices to three maps as the county moves to add two additional council seats. During a meeting Wednesday, Commissioner David Stein said changes reflect input from commissioners as well as the public.

The Commission must now write a report for the county council. Members will meet next on Nov. 3 to vote on a final report and map to deliver to the council by Nov. 5.

District 1 includes Chevy Chase, Bethesda, Potomac, and Travilah.

District 2 is exclusively upcounty; it contains all of North Potomac, all of Germantown, and includes Clarksburg.

District 3 is in east county and would be a plurality African American district. It starts at the Beltway around Four Corners, goes up to Burtonsville and up to the top of Cloverly, Spencerville, and Colesville.

District 4 includes Rockville and Gaithersburg. The commission voted to keep the cities together.

District 5 is the Silver Spring district. It includes Silver Spring/Long Branch and Takoma Park, extending up to North Bethesda.

District 6 is the Wheaton district; it starts in Forest Glen and includes all of Wheaton, the entire Glenmont district, and goes up through Aspen Hill into Derwood.

District 7 is the upcounty/midcounty district. It includes Olney, Montgomery Village and continues all the way into Damascus.

Stein said six districts are majority people of color. The revised map moved part of Chevy Chase from the Silver Spring district into the Bethesda district, resulting in the Silver Spring district going from Takoma Park up to North Bethesda. The Wheaton district therefore loses North Bethesda and extends up to Derwood, Stein said. The Hispanic population and voting-age population of the Wheaton district increases to become a plurality. The upcounty/midcounty district has more upcounty representation by adding in areas around Damascus. Some upcounty community concerns were addressed, so Germantown and North Potomac are no longer split, Stein said.

Pike District Streetscape Design Guidelines Community Meeting

Thursday, October 21, 2021 7:00pm to 8:00pm

The Montgomery County Planning Department, part of the Maryland-National Capital Park and Planning Commission (M-NCPPC), will partner with the Friends of White Flint to host a virtual meeting to review the Pike District Streetscape Guidelines on Thursday, October 21 from 7 to 8 p.m. These guidelines will complement the Pike District’s existing high-quality streetscape and mixed-use developments that have been constructed since the adoption of the White Flint Sector Plan in 2010 and will provide direction to future developments. The guidelines are being produced as part of the Advancing the Pike District initiative, which is sparking implementation of the White Flint Sector Plan by identifying short-term development opportunities  that can be implemented within the next two to five years. RSVPs are required to attend the meeting.

Event details:
Montgomery Planning and Friends of White Flint host the Advancing the Pike District Streetscape Guidelines virtual meeting October 21, 2021 7 to 8 p.m. Click here to RVSP to the meeting.

Pike District Connector

The Montgomery County Planning Department partnered with the Montgomery County Department of Transportation, Montgomery Parks, and the Better Block Foundation to temporarily connect the Bethesda Trolley Trail to the Montrose Parkway Trail and activate hubs at key intersections along the trail connection. The project, called the Pike District Connector, was built with community volunteers and included a kickoff community bike ride with the Washington Area Bicyclist Association (WABA) on September 18. The Connector will remain in place through late fall 2021.

About Advancing the Pike District

Advancing the Pike District is a Montgomery Planning initiative to accelerate the transformation of White Flint’s core into a walkable, mixed-use district by identifying short- and medium-term implementation-focused solutions that build on the Sector Plan’s recommendations, enhance mobility, and promote economic development, urban design and placemaking. The project revisits and builds upon the recommendations from the 2010 White Flint Sector Plan, which has guided infrastructure improvements and development in the White Flint area over the past decade, with the goal of accelerating White Flint’s transformation.

View the Advancing the Pike District Development Trends, Infrastructure Update and Short-Term Solutions report.

For more information about Advancing the Pike District, contact Walker Freer at 301-495-4651 or by email. Sign up for the project’s eletter to stay informed.

A letter from the WJ Cluster Coordinators supporting the funding of Phase II of the construction of Woodward

October 8, 2021

Hon. Brenda Wolff President
Montgomery County Board of Education

Dr. Monifa McKnight Interim Superintendent
Montgomery County Public Schools

President Wolff, Dr. McKnight, and Members of the Board:

On behalf of the more than 10,000 students and their families in the Walter Johnson Cluster, we
write to you today to support MCPS staff and recommend that the upcoming CIP fully fund Phase II of
the Woodward High School project.

The culmination of Phase II funding follows more than seven years of work with MCPS. For several
years, the Walter Johnson cluster has been actively engaged with you, your predecessors, and MCPS
staff regarding the severe overcrowding in the Walter Johnson cluster and at Walter Johnson High
School in particular. The many years of this work, from the formation of the Walter Johnson
Roundtable Discussion Group in 2015 to the Woodward Phase II design discussions currently taking
place, have made us no strangers to the art of compromise. Compromise is about give and take; it
is about seeing needs of other community members and how decisions might affect them. Compromise,
however, also entails an understanding that some values, some outcomes, cannot be negotiated – they
are firm.

What has been firm for our cluster from the outset has changed little. We have always stated, and
continue to believe, that Woodward must (1) relieve the overcrowding at Walter Johnson HS; (2)
allow the cluster communities to remain together in either Walter Johnson or Woodward, while
welcoming an expanded community from other clusters; and (3) be a facility with physical amenities
and course offerings comparable to all other high schools in MCPS.

Within these firm first principles, however, we have both promised and demonstrated flexibility,
and there have been plenty of compromises along the way. For example, from the time it was first
announced, we fully supported the two-Phase approach of rebuilding Woodward so that it could be
used as a holding school for our neighbors in the Northwood cluster. We supported this plan even
though it would lead to a delay of at least 2 years in the much-needed

relief to the overcrowding at Walter Johnson High School, as well as result in an added level of
uncertainty in the project through a two-phase funding system. Even with these concerns, we
realized that we needed to be flexible to meet the needs of the MCPS community as a whole –
specifically to assure that a new Northwood High School was built in the most efficient and safest
way possible.

We believe that the Phase II design plans presented earlier this month to the community are also a
great example of the art of compromise. In 2019, there was some debate on whether Woodward would
be the first and only MCPS high school not to have its own athletics stadium. We opposed this
suggestion because it would have deprived Woodward students of the opportunities afforded all other
high school students in MCPS. This was a debate that implicated much more than a Friday night
football game – stadium and field space is a Title IX issue, as girls’ sports such as soccer,
lacrosse, and field hockey are, unfortunately, more likely to bear the brunt of playing field
shortages. As we began to reopen from COVID, our MCPS community also recognized the value in
outdoor seating venues – as a place to safely enjoy lunch and resume celebrations like
graduations. Accordingly, we were pleased to see that all four Phase II design options included
an athletics stadium, a track, and separate softball and baseball fields. We thank MCPS for
recognizing we cannot compromise on having sufficient facilities for outdoor play and gathering
spaces and for supporting a core value of parity among MCPS high schools.

The evolution of the design that has become Option 1 also shows the value of compromise – the give
and take needed in projects that affect many different constituents. Chief among them is the
extent to which the county should use an undeveloped land tract between the existing Woodward site
and Edson Lane that used to be a part of the Woodward property. This property was owned by MCPS but
surplused to the county in 2004 at the request of the County Executive as a potential site for a
workforce housing development and to provide funds for the school system. The land, however, was
not used for affordable housing and has remained a wooded area. Neighboring residents near the
future Woodward High School, particularly on the Edson Lane side, value this area and feared the
wooded area would be completely tom down.
While original designs for Phase II would have used more of this property, we are grateful that
MCPS staff has taken these neighbors’ concerns seriously and re-designed Option 1 to use only a
portion of this area, thereby preserving a substantial portion of the wooded space. This choice to
mitigate the disruption to the property – this compromise – came at the expense of design elements
of the Woodward stadium compared to a typical stadium, including smaller total seating capacity,
foregoing a “visitors section”, and a less than optimal location of the press box. In the spirit of
compromise, the Walter Johnson Cluster supports Option 1, as it preserves much of the wooded area
while using only what is needed for MCPS students.

In addition to Option 1, there are options before you that make no use of the property adjacent to
Woodward. However, we are concerned that options that make no use of the Edson Lane area require
workarounds that would make Woodward’s facilities inferior to every other school in the County.
Specifically, efforts to avoid using even a portion of the wooded land would come at the expense
of equity in girls’ athletics and accessibility for those with disabilities. It could also
saddle the project with unnecessary costs at the request of a small minority of County residents.
To be clear, we believe that all options presented for Phase II are worth moving forward to fund,
as all contain at least a stadium and field space, an auxiliary gym, an auditorium, and other
related facilities that are integral to the high school. As we discuss below, we believe that
Option 1 offers the most benefit to future students of Woodward High, all MCPS students, and the
entire neighboring community.

Option 1 contains the best use of field space for all sports – regardless of the gender of the team

  • by allowing for the proper orientation of the softball and baseball fields. It also promises to
    be the most ADA accessible and provide the easiest access for emergency response.
    Accordingly, we believe that Option 1 promotes equitable opportunities to participate in athletics
    and school events regardless of gender or disability and provides the infrastructure to keep our
    kids safe in the event of an emergency. While secondary to these core values of equity,
    accessibility, and safety, it is also the most appealing design, as it allows for a more centered
    grandstand and traditional track. Second, we understand that Option 1 requires fewer retaining
    walls, which can keep costs of construction and maintenance down. While cost is not everything,
    we recognize that design options that increase the cost of Woodward will slow the work on other
    projects in the MCPS Capital Improvement Plan. We therefore believe avoiding unnecessary costs
    must be a priority. Finally, while there are other options that preserve the entirety of the
    County-owned area along Edson Lane, this preservation seems to come at the expense of neighbors
    adjacent to other parts of the Woodward property. We agree that looking at the needs not just of
    MCPS but of the neighboring community – the entire Woodward community, is important. That
    community should be inclusive not only of current owners of property adjacent to the Edson Lane
    parcel, but also to Woodward’s other surrounding
    neighbors, as well as the future students, teachers, staff, and parents of Woodward High School,
    including those with disabilities.

Therefore, we urge the Board to fully approve Option 1 for the Phase 2 design of Woodward High
School and to reject any design options that do not meet the tests of cost effectiveness, equity in
fac‘Cities, and accessibility.

As ever, we appreciate our continued partnership with you and the MCPS staff on the reopening of
what we are confident will be a Woodward High School that will be state-of-the-art and benefit all
of Montgomery County. While there is much work left to do, it is gratifying to see such an
important project reach this final design phase. We look forward to being a constructive partner
in seeing Woodward to its fruition.


Emily Beckman, Jim Bradley, and Sara Cortes Walter Johnson Cluster Coordinators

Cc: Members of the Montgomery County Board of Education Hon. Marc Elrich, County Executive
President Hucker and Members of the Montgomery County Council
Chairman Anderson and Members of the Montgomery County Planning Board Hon. Bridget Donnell Newton,
Mayor, City of Rockville
Hon. Kacky Chantry, Mayor, Town of Garrett Park Hon. Tracey Furman, Mayor, Town of Kensington
Cynthia Simonson, President, Montgomery County Council of PTAs Laura Stewart, Chair, MCCPTA CIP
Sheri Steissel Weiss, President, Luxmanor Citizens’ Association Ed Rich, President, Greater
Farmland Civic Association Shannon Ross, President, West Femwood Citizens Association Amy Ginsburg,
Executive Director, Friends of White Flint
Deb Berger, The Oaks at North Bethesda Community Association

Fall Fest fun for the whole family!

NoBe Market’s Annual FALL-tastic Festival is back! Join us on the plaza on October 16th from 3pm to 7pm for an afternoon filled with fun fall activations, eats, and so much more. Expect to experience the following:

  • Live music by Winship
  • Kid-friendly mini-pumpkin painting
  • Scarecrow and pumpkin patch photo-ops
  • Plaza games like jenga and corn hole
  • Dessert Food truck by Funnel Fare
  • On-Site Fall market featuring locally sourced seasonal produce, apple cider, baked goods, and so much more.
  • Small bites and chili bowls by Seasons52
  • Beer Garden by Seasons52
  • Pumpkin Patch of your dreams by Potomac Farm Market

Fall Fest is a FREE event, open to the public for all ages. Eventbrite tickets to attend are highly encourage to reserve your spot.