Choice Hotels Chooses Pike & Rose

Choice Hotels Chooses Pike & Rose

 Federal Realty Investment Trust today announced that Choice Hotels International, Inc. has signed a long-term lease to occupy 105,000 square feet in 915 Meeting Street, a new 276,000-square-foot trophy office building to be constructed at the award-winning mixed-use development of Pike & Rose in North Bethesda, Maryland.

Rendering: A proposed rendering of 915 Meeting Street, which will serve as Choice Hotels’ headquarters at Pike & Rose in North Bethesda, MD. The company will relocate there beginning in December 2023.
Rendering: Block 9 at Pike & Rose in North Bethesda, MD.
Rendering: A proposed rendering of 915 Meeting Street, which will serve as Choice Hotels’ headquarters at Pike & Rose in North Bethesda, MD. The company will relocate there beginning in December 2023.
Rendering: Block 9 at Pike & Rose in North Bethesda, MD.

“Pike & Rose has everything employers and employees are looking for in office space today – convenient location with excellent regional access and world-class amenities both inside and outside of the building,” said Wendy Seher, the company’s president of the east coast region. “We are excited to add a company of the caliber of Choice Hotels to the growing list of leading firms that have chosen a Federal Realty office environment to help them attract quality talent and enhance their brands.”

915 Meeting Street will be a 16-story, state-of-the-art, LEED Gold-targeted building featuring 9,600 square feet of ground floor retail, approximately 25,000-square-foot flexible floor plates and 700 dedicated parking spaces. The building, designed by Gensler, will incorporate a vibrant architectural design that includes numerous amenities, such as a rooftop conference center with collaborative common areas, WiredScore-targeted connectivity, a fitness center, and resource-efficient sustainable and wellness features.

Located in the rapidly emerging submarket of North Bethesda, 915 Meeting Street will sit within the transit-oriented, LEED Gold-certified neighborhood of Pike & Rose and its more than 400,000 square feet of thoughtfully curated retail, services, dining, and entertainment offerings. The new construction comes following the success of Pike & Rose’s 300,000 square feet of existing office product, which includes tenants such as Bank of AmericaJLLIndustriousOneDigital and Federal Realty’s corporate headquarters.

915 Meeting Street is expected to break ground later this year. The building is 40% pre-leased to Choice Hotels, who plans to relocate approximately 400 corporate employees from its current headquarters beginning in December of 2023. Bernie McCarthy, executive managing director, and Danny Sheridan, managing director at JLL represented Federal Realty, and Steve London, vice chairman at Savills represented Choice Hotels.

“It’s been gratifying to see Pike & Rose become an established neighborhood and the real estate of choice for multiple uses,” said Don Wood, chief executive officer for Federal Realty. “The continued demand for office at our mixed-use developments, coming from world-class companies like Splunk and NetApp at Santana, Partners Healthcare and PUMA at Assembly, and now Choice at Pike & Rose, validates our track record of delivering a high-quality product that capitalizes on the highly amenitized environments we have created.”

Amy Ginsburg

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