Friends of White Flint

Promoting a Sustainable, Walkable and Engaging Community

P.O. Box 2761

White Flint Station

Kensington, MD 20891

Phone: 301-980-3768

Email: info@whiteflint.org


Search Results for: branding

Curious about the Pike District Branding and Placemaking Campaign? Here’s an update.

Posted on by Amy Ginsburg

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Kris Warner of Maier Warner provided the following update on their Pike District branding and placemaking work.

  1. Website – the new site is in production and we anticipate an early November launch.
  2. Social Media – Since the month of April, Pike District Facebook has increased to 823 followers and reaching nearly 4,000 people each month.
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Maier Warner selected for Pike District Placemaking and Branding contract

Posted on by Amy Ginsburg

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As this week’s White Flint Downtown Advisory Committee meeting, it was announced that Maier Warner was awarded the county contract for placemaking and branding in the Pike District. Kris Warner from Marier Warner Public Relations/Marketing explained their plans, which include social media, a website refresh, placemaking events, placemaking infrastructure, and other marketing will be part of their placemaking and branding campaign.…

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ULI PowerPoint Presentation on Branding and Identifying the White Flint/Pike District Area

Posted on by Amy Ginsburg

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Here’s the presentation made by the Urban Land Instiute (ULI) yesterday about branding and identifying the White Flint/Pike District area.  ULI Presentation

You can read our summary and first take on the ULI suggestions on our weekly e-newsletter by clicking here.

Slide 1Slide 2Slide 3

Bethesda Magazine also wrote a nice piece on the ULI presentation.…

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Urban Land Institute to provide recommendations on Pike District branding

Posted on by Amy Ginsburg

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The Urban Land Institute, an urban planning nonprofit, will join the White Flint Downtown Advisory Committee today to lead a Technical Assistance Program to discuss how to brand the developing area around the White Flint Metro station as the Pike District. The name Pike District was chosen by a group of developers, businesses and residents in 2014, but isn’t widely used by locals yet.…

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Naming/Branding Discussion at Downtown Advisory Committee

Posted on by Lindsay Hoffman

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Yesterday, the White Flint Downtown Advisory Committee (DAC) held its monthly meeting at the Bethesda North Conference Center, located at 5701 Marinelli Road, Rockville, directly across the street from the White Flint metro station.  This very juxtaposition (Bethesda, North Bethesda, Rockville, White Flint) is why the subject of our area’s naming was on the agenda.

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Rebranding Proposal at Next White Flint Downtown Advisory Committee Meeting

Posted on by Rebecca Hertz

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Next Tuesday, the White Flint Downtown Advisory Committee will take up the proposal for the rebranding of the White Flint district. Here is Ken’s update:

The White Flint Downtown Advisory Committee will consider a proposal to co-brand the area around the White Flint Metro Station and nearby Twinbrook Metro Station (see map) as one business district. 

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What’s in a name? White Flint rebranding effort seeks to find out

Posted on by dan reed!

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When Ben Harris and his wife moved from Logan Circle in DC to an apartment off of Rockville Pike in 2011, he didn’t know what to call his new neighborhood.

“I was telling people where I live and they would ask ‘What neighborhood is that?'” he says.

This confusion inspired the name of Harris’s new local blog, NorthFlintVille.…

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What you missed at the Implementation Committee meeting when you were watching the first 3 innings of the Nats game.

Posted on by Amy Ginsburg

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Nkosi Yearwood of the Planning Department discussed the Biennial Monitoring Report. Committee members suggested that they ought to have a more thorough discussion for future reports so committee viewpoints can more easily be included.

The re-opening of Woodward High School was discussed. Abbe Millstein of Luxmanor mentioned that there is quite a lot of discussion at MCPS about Woodward.…

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Informative Websites

Posted on by Amy Ginsburg

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In case you missed it, here are websites with tons of useful info about the White Flint/Pike District area.

Western Workaround Updates
https://www.montgomerycountymd.gov/dot-dte/projects/whiteflintww/index.html
https://www.montgomerycountymd.gov/whiteflint/  Twitter #WhiteFlintWest

Wall Park Redesign
https://www.montgomeryparks.org/projects/directory/wall-park-renovation-plan/

Safe Routes to School
https://www.montgomerycountymd.gov/DOT-PedSafety/SRTS/home.html

Montgomery County Economic Development
https://thinkmoco.com/white-flint-brochure
https://thinkmoco.com/locations/white-flint
HQ2 Branding Video
HQ2 Aerial Video

White Flint 1 Sector Plan
https://montgomeryplanning.org/planning/communities/area-2/white-flint/
https://www.montgomeryplanning.org/community/whiteflint/documents/WhiteFlintSectorPlanApprovedandAdopted_web.pdf

White Flint 2 Sector Plan
https://montgomeryplanning.org/planning/communities/area-2/white-flint-2-sector-plan/

Pike and Rose
pikeandrose.com

NoBe Market
https://www.livenobe.com/

AMP by Strathmore
https://www.ampbystrathmore.com/

Strathmore
https://www.strathmore.org/

North Bethesda Transportation Management District
https://nbtc.org/

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Terrific MCEDC Resources

Posted on by Amy Ginsburg

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Looking for something interesting to peruse on this snow day? Want to learn more about our White Flint/Pike District neighborhood? You can discover information, graphics, videos, and more at the Montgomery County Economic Development Corporation (MCEDC) website.

HQ2 Branding Video:

HQ2 Aerial Video:

White Flint Business Location Brochure:

https://thinkmoco.com/white-flint-brochure

White Flint Business Location Landing Page and One-Sheet:

https://thinkmoco.com/locations/white-flint

Think Success: Music Center at Strathmore

White Flint video they created for Amazon:

Pike District Stats and White Flint Development Projects:

https://thinkmoco.com/reports

https://thinkmoco.com/talent-report

https://thinkmoco.com/growth-report

mocostrength.com
mocosuccess.com

mocostrength.com
mocosuccess.com

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