In an article on Governing, Wes Guskert, President and CEO of The Traffic Group, declared that rapid transit has most of the benefits of light rail at a fraction of the cost. He writes that ” BRT usually costs 20 percent of a light rail system but can capture 80-85 percent of those who would ride light rail.”
The article also notes that a rapid transit system has all of the amenities of modern rail, including Wi-Fi, level boarding and off-vehicle payment systems while retaining vital flexibility.
Nationally, BRT has resulted in a 400 percent return on investment along transit corridors. The thriving HealthLine BRT in Cleveland delivered more than $4.8 billion in economic development, $114.54 for every dollar spent on the line.
When you look at the data, rapid transit down Route 355 appears to be both a smart money move and smart transit move.